SeaChange’s Digital Video Systems Serve Broadcast News in India

TV18 Rolls Out MediaClient Architecture

NEW DELHI, India (Sept. 13, 2005) –News channel TV18 is infusing its production and on-air operations with greater economy and a streamlined workflow as it rolls out SeaChange International, Inc.’s (Nasdaq: SEAC) IT-based MediaClient architecture. Chosen by television companies worldwide, MediaClient gives editors and other devices across television enterprises ubiquitous connectivity to massive, fault-resilient media storage and streaming.

“ Fundamental information technologies like Internet Protocol networks are universal and proven to deliver economical performance and connectivity,” said Piyush Gupta, General Manager, Operations, TV18. “Managing our video editing, production, playback and other functions over open networks lets us attach any device to SeaChange’s scalable and reliable storage.”

SeaChange’s MediaClient architecture enables television operators to store media assets in one place and to share them among many users – establishing an “edit-in-place, play-in-place” workflow. TV18 will centralize multichannel on-air playout with a SeaChange MediaLibrary 24000e supported by six MediaClient software codecs. Further, TV18’s Avid I-News production environment will have access to a SeaChange MediaLibrary X12100e online archive, offering 32-terabytes of format-independent storage for any IP-connected device. The operator is also integrating its Harris Automation software with the MediaClient architecture.

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